It all starts with an idea. Some ideas are quiet and transform our immediate environment, others are groundbreaking and have global impact. Whether kindergarten child, architect or artist: There is no monopoly on good ideas. At STAEDTLER, we believe in all these ideas – and in bringing them to the world.
We are manifesting this attitude in our figurative mark, the head of Mars, and our new brand claim:
Head of ideas.
Our aim is to handle the resources of our earth with care and foresight. This is why efficiency plays a major role in our philosophy for sustainable action, for example in the production or logistics of our products. We focus on measures that lie within our own area of responsibility and have an influence on our processes. Our focus is therefore on our manufacturing processes, the materials used, such as plastic and wood, as well as the procurement and transport of raw materials.
Since 1997, all shares of the STAEDTLER Group have been held by the STAEDTLER-Foundation. In line with its guiding principle, "ldeas and Knowledge: The Capital of Tomorrow," the Foundation supports projects that pursue innovative solutions or apply pioneering methods. Furthermore, the STAEDTLER-Foundation is dedicated to cultural projects in the Nuremberg metropolitan region.